New Plymouth is the major city of the Taranaki Region on the west coast of the North Island of New Zealand. It is named after Plymouth, Devon, England, from where the first English settlers migrated. New Plymouth District includes New Plymouth City and several smaller towns. New Plymouth District is the 15th largest district (out of 73) in New Zealand, and has 1.7 percent of New Zealand's population.
New Plymouth District has a population of 68,901 – nearly two thirds of the total population of the Taranaki Region. This includes – New Plymouth City (52,500), Waitara (6,288), Inglewood (3,090), Oakura (1,359), Okato (531) and Urenui (429). The city is a service centre for the region's principal economic activities including intensive pastoral activities (mainly dairy farming) as well as oil, natural gas and petrochemical exploration and production. It is also the region's financial centre as the home of the TSB Bank (formerly the Taranaki Savings Bank), the largest of the remaining non-government New Zealand-owned banks.