Kuta is administratively a district (kecamatan) and subdistrict/village (kelurahan) in southern Bali, Indonesia. A former fishing village, it was one of the first towns on Bali to see substantial tourist development, and as a beach resort remains one of Indonesia's major tourist destinations. It is known internationally for its long sandy beach, varied accommodation, many restaurants and bars, and many renowned surfers who visit from Australia. It is located near Bali's Ngurah Rai Airport.
Kuta was the site of the October 12, 2002 1st Bali bombing (202 killed) and the October 1, 2005 2nd Bali bombing (26 killed).
The Balinese Provincial Government have taken the view that the preservation of the Balinese culture, natural resources and wildlife are of primary importance in the development of the island. To this end they have limited tourist development to the peninsula on the extreme southern aspect of the island; Kuta Beach is on the western side of this peninsula and Sanur is on the east. To the north of the peninsula no new tourist development is supposedly permitted.
To the south, Kuta Beach extends beyond the airport into Jimbaran. Other nearby towns and villages include Seseh (6.4 nm), Denpasar (4.5 nm), Ujung (1.8 nm), Pesanggaran (2.0 nm), Kedonganan (2.9 nm) and Tuban (1.0 nm).
The beach has been notable since early 1970s. Kuta beach is also known as Sunset Beach, as opposed to the Sunrise Beach, another name for Sanur Beach. Luxury resorts, restaurants, and clubs are located along the beach.
In 2011, a two-meter white sandstone fence, built in a Balinese architecture style, was built along the road to block the sand from blowing to the cafes and restaurants. The project costed Rp.4 billion ($0.47 million). Some tourists dislike it as it is considered blocking the beach view, while some others believe the wall helps dampen the sounds from the congested traffic street. To make the beach cleaner, as of late August 2011, the vendors are prohibited to sell food at the Kuta Beach, but they are still allowed to sell beverages and souvenirs.