Holtville is a city in Imperial County, California. Holtville is located 10.5 miles (17 km) east of El Centro, It is part of the 'El Centro, California, Metropolitan Statistical Area'. City officials believed the population doubled in the last 6 years by 2007. Holtville was famous in the 20th century with having the Imperial Valley Carrot Festival but was confused with the Coachella Valley in the 1953 animated Looney Tunes short, Bully for Bugs. In it, Bugs Bunny requests directions to the Coachella Valley "and the carrot festival therein" when he reads the map seeking a Carrot Festival.