Soi Cowboy is a red-light district in Bangkok, Thailand. A short (400 meter long) street with some 40 bars, it is similar to Nana Plaza and Patpong and caters mainly to tourists and expatriates. It is located near Sukhumvit Road, between Sukhumvit Soi 21 (also called Soi Asoke) and Soi 23, within walking distance from the BTS Skytrain's Asok Station and the Bangkok Metro's Sukhumvit Station. The Grand Millennium Hotel is nearby.
The go-go bars follow the pattern common in Thailand: alcoholic drinks are served and women in bikinis dance on a stage. Topless or even nude dancing occasionally occurs in some bars, but remains technically[why] illegal. Most of the dancers are also prostitutes and will join a customer if he pays a "bar fine" to the bar and a separate fee to the "woman". Sexual services usually take place in the tourist's hotel room.
The area is named after T. G. "Cowboy" Edwards, a retired American airman who opened one of the first bars there in 1977. A tall African-American, Edwards got his nickname because he often wore a cowboy hat.