Siam Paragon is a shopping mall in Bangkok,
Thailand. It is one of the biggest shopping centers in
Asia. Opened on December 9, 2005, it includes a wide range of specialty stores and restaurants as well as a multiplex movie theater (consisted of 15 large size theaters with one of the them having the biggest screen and seating capacity in Asia) and the Siam Ocean
World (Underwater world) aquarium (the largest aquarium in South East Asia) and an exhibition hall and the Thai Art Gallery and also an opera concert hall.
It also has a large bowling alley and karaoke center. It is a joint venture by Siam Piwat, the company that owns the adjacent Siam Center/Siam Discovery shopping malls, and The Mall Group, which also owns The Emporium. Siam Paragon has attracted large crowds since it opened, but financial results aren't reported by the privately held Siam Paragon Development.
Facilities :
Department store and retail shops
The Paragon Department Store comprises 50,000 square metres. Another 40,000 square metres are devoted to retail shops selling luxury brand apparel, jewellery, electronics, musical instruments, audio equipment, sporting goods and exotic supercars.The car showrooms in Siam Paragon including Lamborghini, Lotus, Aston Martin, Bentley, Porsche, Jaguar, Spyker, Maserati, BMW, Hummer and MTM.
Gourmet Market and food halls
The Gourmet Market is an 8,000 square metre internationally oriented grocery store on the ground level of the shopping centre, selling selection of foodstuff from various European countries,
Japan, Korea and
Malaysia. The front half of the store is oriented to trial tasting of wide variety of items, and a fresh market. It is adjacent to a food court and bread shops area that has a wide range of restaurants and food stalls.
Foreign and foreign oriented restaurants
Siam Paragon has several restaurants and food outlets from other countries, including Tony Roma's, McDonald's, KFC, Häagen-Dazs, Swensen's Ice Cream, LeNotre, MOS Burger, Saint Etoile Bakery, Orvin and many others. Popular domestically run foreign oriented restaurants include Fuji Japanese, Kabuki Japanese Restaurant.
Thai traditional art
There is a section of Thai traditional arts stores offering a range of decorative silk, ivory and antique items.
Royal Paragon Hall
The Royal Paragon Hall is an 12,000 square metre events facility, with a capacity for around 5,000 people and is suitable for concerts, conventions and special exhibitions.
Paragon Cineplex
Operated by Major Cineplex, the 25,000 square metre Paragon Cineplex comprises a 14-screen multiplex cinema including smaller Ultra Screen cinemas with reclining seats and the Enigma members-only lounge, as well as an IMAX theatre and the Siam Pavalai, a 1,200-seat theatre suitable for theatrical and musical performances.
Leisure activities
A California Wow, fitness center is on the fourth level, while the 30-lane Blu-O Rhythm and Bowl and karaoke facility is on the sixth, adjacent to the Paragon Cineplex.
Edutainment Zone
Music Campus for General Public (MCGP) the college of music, Mahidol University
Institution for language-learning, Berlitz.
Hotel
The five-star Kempinski Hotel Siam and serviced apartment complex is being built on 13 acres (53,000 m sq) at the rear of the Siam Paragon property; open in second quarter of 2010.